The Human Touch

In these days of telephone automation, it’s not uncommon to hear an electronic voice telling the caller to push a number that corresponds to the caller’s spoken language. I don’t know what you think, but I would rather speak to a live operator. That’s why I like doing business with a company that thinks like me. I want to speak to a live person answering the phone, a person who says hello and how may I help you? WOW, what a concept. I want a person that is capable of listening to my question and competent enough to get me to the correct source. I don’t want to push a button nor "speak an option" to begin a business transaction.

How many companies in the good old USA still have that personal touch I would rather experience? I’m tired of listening to an electronic voice that asks too many questions and still seems to direct my call to the wrong person, or worse, a voice mail that I know will never return my call. I would rather do business with a company that treats me like a human being, and appreciates my call and my business. I know many companies handle so many calls they need to have this automated system or outsource this process. I just don’t want to be that person that makes that call. I want to call a company that cares enough to have one of their employees answer the phone so I feel wanted.

Many default service companies these days seem to have embraced these automated channels as standard operating procedure. But customers I'm sure would much prefer that “human touch" for complex transactions that absolutely require real contact with real people in real time.

It’s important that the relationship starts with a voice, and not a touch tone. It's to your advantage to find a default specialist that takes a more relationship-oriented approach to the tough business of foreclosure transactions.